Amazon Prime Rewards Visa Signature Card Overview
The Amazon Prime Rewards Visa Signature Card is a co-branded credit card issued by Chase in partnership with Amazon. It was designed specifically for frequent Amazon Prime members who want to earn high rewards when shopping on Amazon.com and at Whole Foods Market. Unlike many other rewards cards, this one is deeply integrated into the Amazon ecosystem, making it a natural fit for loyal Prime subscribers.
With no annual fee (beyond the cost of a Prime membership), the card offers some of the most competitive cashback rates in the retail category. For those who already pay for Amazon Prime, this card effectively transforms everyday spending into consistent savings.
Rewards and Cashback Benefits
The Amazon Prime Rewards Visa Signature Card has one of the strongest cashback structures for retail-oriented credit cards. The breakdown is straightforward and generous:
- 5% cashback at Amazon.com and Whole Foods Market (Prime membership required).
 - 2% cashback at restaurants, gas stations, and drugstores.
 - 1% cashback on all other purchases.
 
Rewards are automatically accumulated as points, where 100 points = $1 in redemption value. These can be used directly at checkout on Amazon or redeemed as statement credits, travel bookings, or gift cards. For Amazon-centric shoppers, redeeming points instantly at checkout provides seamless value.
Why It’s the Best Card for Amazon Shoppers
If you frequently shop on Amazon, the Amazon Prime Rewards Visa is hard to beat. With 5% back on every purchase, the savings add up quickly. For example, a household spending $5,000 annually on Amazon purchases would earn $250 in cashback rewards—effectively recouping nearly half of the annual Prime membership fee just from card usage.
The integration at checkout also makes redemption painless. Unlike some credit cards that require you to transfer points or book through a travel portal, the Amazon card allows you to apply rewards directly toward your cart in real time.
Furthermore, Prime members often shop during seasonal sales like Prime Day or Black Friday, making the extra cashback during high-spending events even more valuable.
Whole Foods Market Benefits
Amazon owns Whole Foods, which means Prime Rewards Visa cardholders get 5% cashback on groceries purchased there. Considering the premium pricing of Whole Foods, this cashback can offset costs significantly. Regular Whole Foods shoppers can save hundreds annually simply by using this card for grocery runs.
Additionally, Prime members often receive exclusive deals in-store at Whole Foods, and stacking those with the 5% cashback can create substantial savings compared to using a standard debit or non-rewards card.
Additional Cardholder Benefits
Beyond rewards, the Amazon Prime Rewards Visa Signature Card includes travel and purchase protection benefits offered by Chase. These include:
- No foreign transaction fees—ideal for international travelers who also shop on Amazon abroad.
 - Travel accident insurance.
 - Lost luggage reimbursement.
 - Purchase protection against damage or theft.
 - Extended warranty coverage on eligible purchases.
 
These benefits are often overlooked but provide added value, especially for those who travel frequently or make big-ticket purchases on Amazon or elsewhere.
Fees, Rates, and Eligibility
The Amazon Prime Rewards Visa Signature Card has:
- Annual Fee: $0 (Prime membership required, currently $139/year).
 - APR: Variable, typically between 19% and 27% depending on creditworthiness.
 - Foreign Transaction Fees: None.
 - Late Payment Fee: Up to $40.
 
To qualify, applicants generally need good to excellent credit (FICO score of 670 or higher). Approval is issued through Chase, which may apply its 5/24 rule—limiting new accounts if you’ve opened five or more credit cards across issuers in the past 24 months.
Comparison with Other Cashback Cards
How does the Amazon Prime Rewards Visa compare with alternatives?
- Chase Freedom Unlimited: 1.5% cashback on everything, but only 3% on dining and drugstores—not nearly as high for Amazon purchases.
 - Discover it Cash Back: Rotating 5% categories, sometimes including Amazon, but not consistently year-round.
 - Citi Double Cash: 2% back on everything, simple but weaker for Amazon spend.
 
For Prime members who shop regularly at Amazon and Whole Foods, no general cashback card consistently delivers the same value. However, pairing the Amazon Visa with a flat-rate card can maximize earnings outside Amazon’s ecosystem.
Strategies to Maximize Your Rewards
To get the most out of the Amazon Prime Rewards Visa Signature Card:
- Use it for all Amazon and Whole Foods purchases to earn 5% back consistently.
 - Pay off balances in full to avoid interest charges, which would negate rewards.
 - Stack rewards with Prime-exclusive discounts during major sale events.
 - Redeem points at checkout for convenience, or as statement credits for flexibility.
 - Pair with another rewards card (like Chase Freedom or Citi Double Cash) for non-Amazon purchases.
 
Pros and Cons of the Amazon Prime Rewards Visa
Pros
- 5% cashback at Amazon and Whole Foods for Prime members.
 - No annual fee (beyond Prime membership).
 - No foreign transaction fees.
 - Strong travel and purchase protection benefits.
 - Instant redemption options at Amazon checkout.
 
Cons
- Requires Prime membership to unlock maximum rewards.
 - High APR if carrying a balance.
 - Limited bonus categories outside Amazon/Whole Foods ecosystem.
 - Approval subject to Chase’s 5/24 rule.
 
Frequently Asked Questions
Do I need Amazon Prime to apply?
Yes, the 5% rewards rate is only available to Prime members. Without Prime, you may qualify for the Amazon Rewards Visa Card, which offers 3% back at Amazon and Whole Foods.
Can I use the card outside of Amazon?
Yes, it’s a standard Visa card. You’ll earn 2% at restaurants, gas stations, and drugstores, and 1% on all other purchases worldwide.
How do I redeem rewards?
Points can be redeemed at Amazon checkout, as statement credits, for gift cards, or for travel booked through Chase’s portal. Redemption is simple and flexible.
Is there a foreign transaction fee?
No, the card charges no foreign transaction fees, making it a good choice for international travel.
How does this card compare to the Chase Freedom Unlimited?
Chase Freedom Unlimited is more flexible with non-Amazon spending, but for Amazon and Whole Foods shoppers, the Prime Rewards Visa delivers higher cashback consistently.
Conclusion
The Amazon Prime Rewards Visa Signature Card is hands down the best card for Amazon and Whole Foods shoppers. With 5% back on every purchase, no foreign transaction fees, and strong protection benefits, it easily pays for itself if you are already an Amazon Prime member. While it lacks broad category bonuses, its targeted rewards structure delivers unmatched value for those immersed in the Amazon ecosystem.
